Harry Quakenboss made an interesting comment on a previous post of mine a few days ago. He noted that Big Switch has been pretty quiet in terms of their outbound marketing. He is absolutely right and I also commented back to him, I actually remember thinking a few times over the past 18 months when startups would launch or get acquired, they usually went through a quiet period when it came to social media and outbound marketing. That makes perfect sense --- so what is going on with Big Switch?
What makes this more interesting is the day of Harry’s comment, SDNCentral speculated about Cisco acquiring Big Switch. Please take a read as their analysis is pretty thorough. The one I thing I would add to their post is that if Cisco were to acquire Big Switch, not only do they gain top talent and a second SDN controller platform, but they also take one of the leading startups off the market that has been promoting white box network switches.
Big Switch will be presenting at Network Field Day 6 (#NFD6) this Thursday, September 12 @ 1pm PST. The session will be streamed live on the Tech Field Day website. If there isn’t an acquisition coming up, maybe we can hope for a big announcement from Big Switch this week. Tune in to find out!
Thanks,
Jason
Twitter: @jedelman8
Big Switch will be presenting at Network Field Day 6 (#NFD6) this Thursday, September 12 @ 1pm PST. The session will be streamed live on the Tech Field Day website. If there isn’t an acquisition coming up, maybe we can hope for a big announcement from Big Switch this week. Tune in to find out!
Thanks,
Jason
Twitter: @jedelman8
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